BRAND STRATEGY
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Brand positioning
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Narrative and brand story
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Tone of voice
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Brand values and identity pillars
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Strategic direction
CREATIVE DIRECTION
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Visual identity direction
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Art direction and creative concepts
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Brand imagery and visual storytelling
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Brand guidelines
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Creative alignment across touchpoints
COMMUNICATION STRATEGY
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Communication and messaging
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Multi-channel strategy
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Digital communication direction
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Editorial planning
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Storytelling across platforms
CONTENT CURATION
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Content strategy
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Social Media management
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Brand Collaterals
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Copywriting
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Web Design
HOW WE WORK TOGETHER
My Method
My approach is grounded in collaboration, trust and thoughtful process. I work closely with founders and teams to understand the deeper vision behind their brand, combining strategic thinking with aesthetic sensitivity to develop solutions that feel both authentic and practical. I approach every project with care, curiosity and attention to detail, ensuring that strategy and creative direction evolve in alignment with the brand’s vision.
Every collaboration begins with a discovery call - a relaxed conversation where we explore your brand, its vision, ambitions and current challenges. It’s an opportunity to get to know each other, understand your needs and see how I can best support the project.
HELPING BRANDS REFINE THEIR SIGNATURE PRESENCE